26th January 2023 – Oney, an international bank specialising in payment, financing, and insurance, has initiated a cooperation with Ingka Group, the largest IKEA retailer, to offer new payment and financing facilities to the Swedish home furnishing retailer customers in selected European markets. This unprecedented endorsement started in Portugal in January and will be extended to Belgium and Netherlands, in an omnichannel way, during 2023. For some weeks now, the company’s customers in Portugal have been able to subscribe to the new IKEA Family Credit Card, which gives them access to the payment methods offered by Oney as well as to the promotions and advantages of the loyalty programme.
From now on it is also possible to pay for online purchases at the IKEA website in Portugal, in three instalments at no cost via Oney.
We are delighted with this cooperation agreement with one of the world’s leading furniture manufacturers, which confirms our ambition to become the European leader in the Buy Now Pay Later (BNPL) market. Ingka Group, the largest IKEA retailer, will join our ecosystem of 16,000 partners. We have the same business vision as their teams: to offer a simple, fast, and satisfying shopping experience. We would like to thank Ingka Group for its confidence in Oney.
Julien Cailleau, Deputy General Manager of Oney Bank
Split payment: an essential support for the vitality of retail
Oney, the inventor of the first solution for credit card split payments 15 years ago, is now the leader in France and in several European countries. This collaboration with the Swedish home furnishing retailer, which is and will be rolled out in 2023 in Portugal, Belgium and the Netherlands, confirms Oney’s ambitions to pursue its development by enabling retailers in all sectors, of all sizes, and through all sales channels, to use its payment and financing solutions to accelerate their growth. Oney’s 16,000 retail and e-commerce partners have seen their average shopping basket increase by 20 to 70% thanks to the use of these solutions, which are very popular with consumers.
According to Oney’s European Barometer of Better Consumption (September 2022), 1 in 2 users say they would not have finalised their purchase if they had not been able to pay for their product in instalments. Payment and financing services have also become a retailer preference criterion: 1 in 3 consumers now choose their place of purchase based on the financial services offered.
Oney x Ingka Group: shared commitments for the benefit of consumers
At the heart of this cooperation agreement is a business vision common to both companies:
Since their creation, Ingka group and Oney have shared the ambition of offering consumers the means to improve their daily lives. For Ingka Group, through a wide range of design and comfort furniture products at affordable prices. For Oney, by offering all consumers, at the largest number of retailers, facilities that allow them to achieve their goals while keeping control of their budget, by choosing to smooth out certain expenses. A unique purchasing experience is also at the heart of both companies’ concerns, with the requirement to offer an ever simpler and faster purchasing process.
Oney is proud to be associated with a brand that has the same vision, that thinks globally and acts locally. A brand that puts people and sustainability at the heart of a core mission: to help improve consumers’ daily lives.
ABOUT ONEY
Oney is a different and unique type of bank, with our origins in retail. A partner in the transformation of retail for almost 40 years, Oney designs innovative payment, financing, and insurance solutions to give everyone the power to improve their daily lives and consume better. Oney, the creator of the split payment in 2008, is a market leader in BNPL (Buy Now Pay Later) in several European countries. Alongside 4,400 retail and e-commerce partners with nearly 16,000 physical and online stores, Oney helps more than 7.8 million customers in Europe achieve their goals by offering them fast and easy online shopping experiences. Every day, our 2,600 talented people in 12 countries drive our ambition to be a more human and responsible bank.
With the support of its two shareholders, BPCE (50.1%) and Elo (formerly Auchan Holding, 49.9%), Oney brings together the best of banking and retail. Within the BPCE Group, Oney is part of BPCE Digital & Payments, a new division combining payment, digital and data expertise.
For more information: www.oney.com; oney.pt
Press contacts
Oney – Aurélie Briout / abriout@oney.fr / +33 (0) 6 68 10 99 82
Havas Paris – Pierre Dupré / oneypress@havas.com / +33 (0)6 38 21 92 55